social media volunteer mobilization
27% Surge in Civic Engagement by Local Reels Cleanups
27% Surge in Civic Engagement by Local Reels Cleanups A 15-second Reel can lift park-cleaning turnout by 27%, turning casual scrollers into active volunteers and civic learners. Civic Engagement Amplified by 15-Second Reels When I first filmed a 15-second Reel of volunteers stacking trash bags and planting daisies, the view